In the process of product packaging design, Chinese painting pattern has been widely used. In the application of pattern, it embodies the three-dimensional and spatial sense of traditional Chinese painting. In the process of character and animal depiction, it embodies the design principle of unity and consistency.
At present, the packaging design of traditional Chinese painting is mainly based on traditional Chinese painting elements such as plum, orchid, bamboo and chrysanthemum. In the application of traditional Chinese painting elements, it reflects the meaning of the product and highlights the culture of product packaging. When using traditional Chinese painting pattern for packaging design, we need to consider whether the pattern selection is appropriate and whether it can meet the needs of packaging design.
For example, when packaging tea sets, the use of simple teahouse drawings can give people a better aesthetic feeling, highlighting the simple temperament of the product itself. In addition, in the packaging design, we should pay attention to the application of some patterns that highlight cultural characteristics and details. For example, "three friends in the cold", this pattern itself has a strong cultural connotation, and is well known by people, it can play a better effect when applied to packaging design.